Electrician Marketing Specialists

Get More Electrical Jobs
Residential & Commercial

We help electricians dominate Google Maps, capture emergency calls, win commercial contracts, and lead the growing EV charger installation market.

295%
Average increase in Google Maps visibility
43
Average new leads per month
4.9
Average Google rating achieved
60-90
Days to top 3 map rankings
Electrician Marketing Challenges

We Understand the Electrical Trade

Electrical contractor marketing has unique challenges that generic agencies don't understand

Emergency Calls Going to Competitors

When the power goes out or an outlet starts sparking, homeowners call whoever appears first on Google. If you're not in the top 3, you're losing high-margin emergency work.

Breaking into Commercial Work

Commercial contracts pay better and provide steady work, but property managers and GCs only call electricians they find online with strong reputations and professional presence.

Competing Against Large Electrical Companies

Multi-truck operations and franchise electricians dominate search results with bigger budgets. You need smarter positioning to compete—not just more spending.

Small Jobs vs. High-Value Projects

Anyone can get $150 outlet repair calls. The real profit is in panel upgrades, whole-house rewiring, and EV charger installations—but those customers research extensively.

Electrician Marketing Services

Everything You Need to Dominate Local Search

Comprehensive marketing built specifically for electricians and electrical contractors

Google Maps Dominance

Appear in the top 3 map results when homeowners search 'electrician near me,' 'emergency electrician,' or 'electrical panel upgrade' in your service area.

  • Google Business Profile optimization
  • Local keyword targeting
  • Service area expansion
  • Competitor displacement

Review Generation System

Build a 4.8+ star reputation that wins both residential calls and commercial bids. Our automated system turns completed jobs into 5-star reviews.

  • Automated post-job requests
  • Multi-platform coverage
  • Response management
  • Reputation monitoring

Electrician SEO

Rank for the searches that drive real business: emergency electrician, panel upgrades, EV charger installation, and commercial electrical services.

  • Service page optimization
  • Location-specific content
  • Technical SEO fixes
  • Citation building

Electrical Lead Generation

Fill your schedule with qualified leads—homeowners and businesses who need electrical work now, not price shoppers comparing quotes.

  • Google Local Services Ads
  • Targeted search campaigns
  • High-intent keyword focus
  • Lead quality optimization
Keyword Strategy

We Target Searches That Drive Profit

Not all electrical calls are equal—we prioritize the keywords that bring high-value work

Emergency Services

Highest urgency, premium pricing—capture these searches

Emergency electrician near mePower outage repairElectrical fire damageSparking outlet repairNo power to house24 hour electrician

Residential Upgrades

High-ticket projects that drive significant revenue

Electrical panel upgradeWhole house rewiringEV charger installationGenerator installationSmart home wiringCeiling fan installation

New Construction

Builder relationships and new home electrical work

New construction electricianResidential wiringElectrical rough-inFinal trim electricalBuilder electricianHome addition wiring

Commercial Electrical

Steady contracts and larger-scale projects

Commercial electricianOffice electricalRetail store wiringIndustrial electricalParking lot lightingCommercial panel upgrade
Growth Opportunities

Capture Emerging Markets

These fast-growing electrical services represent massive opportunity for forward-thinking contractors

EV Charger Installation

Electric vehicle adoption is exploding. Position yourself as the go-to EV charger installer in your area before competitors catch on.

340% search increase since 2022

Solar Electrical Work

Solar installations require licensed electricians for panel upgrades and interconnection. Capture this growing market.

180% search increase since 2022

Home Battery Systems

Backup power and battery storage installations are increasingly popular. These are high-ticket, high-margin projects.

220% search increase since 2022

Smart Home Integration

Smart lighting, automated systems, and whole-home technology require professional electrical work.

150% search increase since 2022
Complete Coverage

Marketing for Both Markets

Most electricians want both residential service calls and commercial contracts. Generic agencies don't understand how to target both—they optimize for one and ignore the other.

Residential Strategy

Emergency visibility, panel upgrades, EV chargers, and home improvement projects

Commercial Strategy

GC relationships, property manager visibility, commercial-specific reviews and content

Growth Market Strategy

EV infrastructure, solar, battery storage, and smart building systems

Typical Lead Sources Comparison

Angi / HomeAdvisor Leads$50-100/lead

Shared leads, low close rates

Google Ads (Self-Managed)$40-80/lead

High competition, requires expertise

Our Approach (Organic + LSAs)$25-45/lead

Exclusive leads, higher close rates

Our Process

How We Get Electricians to #1

A proven system adapted specifically for electrical contractors

01

Electrician-Specific Audit

We analyze your current online presence against local electrical competitors—examining your Google Business Profile, review profile, website SEO, and citation accuracy across contractor directories.

02

Service-Based Strategy

We build campaigns around your highest-value services: emergency calls, panel upgrades, EV installations, and commercial work—prioritizing searches that drive real profit.

03

Foundation Building

We optimize your Google Business Profile for electrical-specific searches, build citations across contractor and trade directories, and implement automated review collection.

04

Ranking & Scaling

As rankings improve, we expand your visibility into growth markets (EV, solar, smart home), add commercial targeting, and optimize for the highest-converting searches in your area.

Common Questions

Electrician Marketing FAQ

Answers to the questions electrical contractors ask most

The most effective way for electricians to get more customers is dominating local search results, particularly Google Maps. When someone has an electrical emergency or needs a panel upgrade, they search 'electrician near me' and call one of the top 3 results. Our approach focuses on getting you into those top positions through Google Business Profile optimization, citation building, and review generation. For commercial work, a strong online presence with photos of commercial projects and reviews mentioning commercial experience is essential for getting on bid lists.

Free Electrician Marketing Audit

Ready to Power Up Your Business?

Get a free audit showing exactly where you stand against local electrical competitors—and how to beat them.

No Contracts Required
Results in 60-90 Days
Electrician Specialists