Transparent Pricing
Start with a one-time Foundation that fixes what's holding you back, or skip it if your profile and website are already strong. Then pick the monthly plan that fits your market. Every plan covers your Google rankings, the map pack, and AI answers.
One Plan. Every Place Your Customers Search.
Your customers don't just Google anymore. They search the map, they ask ChatGPT, and they read AI Overviews. Every Drawbridge plan is built to win all three.
SEO: Win Google Rankings
Service and city pages built to rank for the "[service] + [city]" searches in your service area, backed by technical SEO, schema markup, and local link building.
Local SEO: Win the Map Pack
Google Business Profile management, reviews, and consistent listings that put you in the 3-pack, tracked with geo-grid heat maps across your service area.
AEO: Win AI Answers
When someone asks ChatGPT, Perplexity, or Google's AI Overviews for the best [service] near them, we track whether you're the answer and build what makes AI recommend you.
Monthly Plans
Your monthly plan keeps you climbing in the cities where you make your money.
Dominate
For competitive markets. Up to 4 locations included.
Every Month
Up to 8 service areas where we build pages and track your rankings, with 8 protected cities picked from them where we won't take on another business in your category. Protection comes with a 12-month agreement.
Each location after the first adds 4 service areas and 4 protected cities, with services up to 12 in all, and no change to the monthly price.
Up to 8 of the services you offer, each with its own page and rank tracking. On a 12-month agreement, every one is protected in your protected cities.
Posts, photos, Q&A, and updates, plus monitoring for edits you didn't make, so your profile stays accurate and active.
Your review request system kept running, with monitoring and responses to your reviews.
Every job or customer story turned into a Business Profile post, an addition to the matching service-area page, a social post, and a review request.
Targeted outreach to locators, associations, chambers, partners, sponsorships, and local media, plus expert quote pitching.
One campaign every quarter that gets your business talked about, linked to, and found in the cities you serve.
Tracking whether ChatGPT, Perplexity, and Google AI Overviews recommend you for the searches that make you money.
Map rankings tracked across each of your service areas, with weak spots found and worked on every month.
Monthly results you can see, a monthly call to review them, and priority access when you need us.
Grow
For a single location in a smaller market.
Every Month
Up to 4 service areas where we build pages and track your rankings, with your home city protected so we won't take on another business in your category there. Protection comes with a 12-month agreement.
Up to 4 of the services you offer, each with its own page and rank tracking. On a 12-month agreement, every one is protected in your home city.
Posts, photos, Q&A, and updates, plus monitoring for edits you didn't make, so your profile stays accurate and active.
Your review request system kept running, with monitoring and responses to your reviews.
Jobs and customer stories turned into Business Profile posts and additions to your service-area pages.
Targeted outreach to locators, associations, chambers, and partners in your area.
Tracking whether ChatGPT, Perplexity, and Google AI Overviews recommend you for the searches that make you money.
Map rankings tracked across each of your service areas, with weak spots found and worked on every month.
Monthly results you can see and a monthly call to review them.
Enterprise
5+ locations, from $6,000/mo
Start With Foundation
A one-time project that fixes everything holding your business back, usually done in 45 to 60 days. Half at signing, half when it's done.
Foundation
$1,500 per location
Already have a strong Google profile and website? You can skip it and start with a monthly plan.
Foundation Includes
- Google Business Profile overhaul
- Citation audit, cleanup, and building
- Review request system setup
- Technical fixes and on-page optimization
- Schema markup
- Service pages and initial city pages
- Rank and map tracking setup
- Reporting setup
Add-Ons
Extra Service Area
$400/mo each
Another city beyond your plan's service areas, page included. Up to 4 per location. Each one is protected on Dominate. On Grow, every 4 service areas include a protected city.
Extra Service
$400/mo each
Another service beyond your plan's, with its own page and tracking. Up to 12 services in all.
Google Ads Management
15% of ad spend
$500/mo minimum.
Terms in Plain Words
- Six-month minimum, then month to month.
- Want exclusivity? Twelve months, with an out at month 6 if your numbers didn't move.
- Foundation is paid half at signing and half when it's done, or monthly over a 12-month plan.
- You always own your Google Business Profile, domain, and review accounts.
Pricing Questions
Everything you need to know about our pricing
Foundation is the one-time heavy lift that fixes what's holding your business back. Your monthly plan pays for ongoing growth, so you always know what you're paying for each month. If your profile and website are already strong, you can skip Foundation and start with a plan.
Dominate is built for competitive markets and every business with 2 to 4 locations. Grow fits a single location in a smaller market or budget.
We won't take on another business in your category in your protected cities, so we're never trying to rank two competitors for your protected services in the same city. Grow protects your home city. Dominate protects 8 cities. Each additional location adds 4 protected cities on Dominate. Exclusivity requires a 12-month agreement, with an out at month 6 if your numbers didn't move. It controls who we work with, not what Google shows, so other businesses can still appear in search results.
A city where we won't take on another business in your category. Your home city is always protected first. Protected cities come with a twelve-month agreement.
Protected cities are where we won't take on another business in your category. Service areas are where we build pages and track your rankings.
Six months, then month to month. If you want exclusivity in your cities, that takes a twelve-month agreement, with an out at month 6 if your numbers didn't move.
If your audit shows your current site can't be fixed, we'll show you why and quote a new website, built alongside your Foundation.
AEO (Answer Engine Optimization) is getting your business recommended by AI tools like ChatGPT, Perplexity, and Google AI Overviews. When someone asks AI for the best plumber, roofer, or dentist in their area, AEO determines whether you're the answer. It's part of every Drawbridge plan.
We accept major credit cards and ACH transfers.
Not Sure Which Plan Is Right?
Get a free audit and we'll show you where you stand and which plan fits your market.