We help pest control companies dominate Google Maps, capture high-value services like termite and bed bug treatment, and convert one-time calls into recurring contracts.
Pest control marketing has unique challenges that generic agencies don't understand
Anyone can get one-time treatment calls. The real profit is in recurring monthly or quarterly contracts—but most marketing focuses on urgent problems, not ongoing prevention.
Spring and summer overwhelm your team while winter slows to a crawl. You need marketing that generates year-round leads and emphasizes different pests each season.
Terminix, Orkin, and other national brands dominate advertising. Local companies need smarter positioning to capture market share from big-budget competitors.
Emergency 'I saw a mouse' calls are low-margin compared to termite treatments, bed bug remediation, or commercial contracts. You need leads for high-value services.
Comprehensive marketing built specifically for pest control companies and exterminators
Appear in the top 3 map results when homeowners search 'pest control near me,' 'exterminator,' or specific pest problems in your service area.
Build a 4.8+ star reputation that wins both residential and commercial accounts. Our automated system turns completed treatments into 5-star reviews.
Rank for the searches that drive real business: general pest control, specific pest types, and high-value services like termite inspection and bed bug treatment.
Fill your schedule with qualified leads—homeowners and businesses who need pest control and are ready to sign up for ongoing service.
From general pest control to high-value termite and bed bug services
Bread-and-butter residential work
High-volume spring/summer demand
Year-round with fall/winter peaks
High-ticket inspections and treatments
Premium pricing, urgent demand
Recurring contracts, higher value
We align your marketing with pest activity cycles—capturing demand in every season
Ants, termites, wasps, bees
Capture the surge in ant and termite activity. This is prime time for termite inspections and preventive treatments. Push recurring plans heavily.
Mosquitoes, flies, spiders, ants
Peak season for most pests. Focus on outdoor pest control, mosquito treatments, and converting one-time calls to recurring plans.
Rodents, spiders, stink bugs
Rodents seek shelter as weather cools. Push exclusion services and preventive treatments before winter. Great time for recurring plan signups.
Rodents, cockroaches, bed bugs
Slower season overall but rodents stay active. Focus on indoor pests, commercial accounts, and marketing bed bug services.
Most pest control marketing focuses only on emergency calls. We build campaigns that convert one-time customers into recurring contracts—dramatically increasing customer lifetime value.
Position pest control as ongoing protection, not just emergency response. Customers who understand prevention sign up for recurring plans.
Price one-time treatments higher than recurring plan equivalents. Make recurring the obvious value choice.
Offer monthly, bi-monthly, and quarterly options. Different customers have different needs and budgets.
Offer free re-treatments between scheduled visits for recurring customers. This adds value and reduces cancellations.
Single transaction, may never return
Predictable annual revenue
Maximum customer lifetime value
Recurring customers are worth 8-10x more than one-time calls. Your marketing should reflect that.
A proven system adapted specifically for pest control businesses
We analyze your current online presence against local competitors—examining your Google Business Profile, review profile, pest-specific visibility, and recurring service positioning.
We build campaigns aligned with pest activity cycles while emphasizing recurring service plans that drive long-term revenue growth.
We optimize your Google Business Profile for pest-specific searches, build citations across industry directories, and implement review automation.
As rankings improve, we expand into high-value services (termite, bed bug, commercial), additional service areas, and seasonal surge campaigns.
Answers to the questions pest control companies ask most
The most effective customer acquisition for pest control combines local search visibility with strong reviews and seasonal marketing. When someone finds ants in their kitchen or mice in their garage, they search 'pest control near me' and call one of the top 3 results. Our approach focuses on getting you into those top positions while building a review profile that converts clicks to calls. We also create pest-specific landing pages that capture searches for termites, bed bugs, rodents, and other high-value services.
Get a free audit showing exactly where you stand against local competitors—and how to beat them.